Charity Spotlight: New HYTEs

New HYTEs Executive Director Mavi Sanchez has great passion for tennis and giving back to the community, so partnering with the Connecticut Open for the “50/50 Project” was a no-brainer.

“When I was approached about the 50/50 Project, I thought it was just an incredible initiative,” said Sanchez. “It allows us to reach out to the community and do more outreach by inviting the community to the premiere sports event in the city. It also allows families that are apart of New HYTEs to feel involved in the tournament. It’s just an incredible win-win for New HYTEs.”

In an ongoing effort to positively impact communities throughout the state, the Connecticut Open launched the “50/50 Project,” a charitable fundraising program that enables non-profit organizations to sell tickets for the event as a fundraising vehicle. Starting June 22, non-profits will be able to sell tickets to the Connecticut Open and receive 50 percent of the total net profit from the sale. The tournament is working with Governor Dannel Malloy to encourage maximum participation in the program statewide.

With programs centered on life skills curriculum and academics, as well as the health benefits of an active lifestyle, New HYTEs seeks to positively affect the future for children across Greater New Haven. When Sanchez was first approached regarding the 50/50 Project, she knew it was a program that correlates with the stance of her organization.

“Our flagship program runs year-round with 40 children between the ages of six and 12,” said Sanchez. “Our goal is to help our kids through their high school education, find a way give them a path to college and be a support system to them while in college and to see they graduate.”

Sanchez also discussed added benefits of the “50/50 Project” to her organization, as participation in the program helps to build a larger network in New Haven and surrounding communities.

“For us it creates another vehicle to introduce ourselves to others in the community and also to reach out to different vendors and companies,” said Sanchez. We’re able to target local New Haven and those visiting the city to have them purchase tickets through New Hytes and see how their participation will have a greater impact with kids in the city.”